by Bea Armstrong | Jan 30, 2015 | Marketing Fundamentals
January is the month when I annually raise my fees. I have done so every year for the past 24, with the exception of 2009 when the recession hit. I raise them $5/session across my clientele. And I have to admit, even now, after all of this time and my work on...
by Sean Armstrong | Jan 30, 2015 | Marketing Fundamentals
What do you think of when you hear the word “competition?” For many therapists – in fact, for many business owners in general – just the word “competition” causes some tension, if not outright fear. But there’s nothing to fear...
by Sean Armstrong | Dec 2, 2014 | Marketing Fundamentals
This article has been a long time coming… All business owners – including psychotherapists – are at various levels of STUCK. There’s just so much to learn. Whether you’re just starting a private practice or have been in business for...
by Bea Armstrong | Dec 1, 2014 | Marketing Fundamentals
“For each new morning with its light, For rest and shelter of the night, For health and food, For love and friends, For everything Thy goodness sends.” – “A Prayer of Thanksgiving” by Ralph Waldo Emerson From Life is a Gift: A Book for...
by Sean Armstrong | Nov 4, 2014 | Marketing Fundamentals
All business owners – including psychotherapists – are at various levels of STUCK. There’s just so much to learn. Whether you’re just starting a private practice or have been in business for years… Whether you’re an author promoting...
by Bea Armstrong | Oct 31, 2014 | Marketing Fundamentals
Celebrate Your Successful Practice and Please, No Apologies! I recently met with an MFT intern regarding marketing, and how to set up his private practice once he becomes licensed. He is unusual in several ways. First, because he was taking the initiative to talk to...
